Campaign
2025
Curation and photography,
Showcasing a limited capsule of twenty custom neweraeurope caps, designed by l.anisgallery in celebration of cuulkid's anniversary.
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First Issue
2025
This project is an editorial platform born from a single idea: every artist has their own duende, and it cannot be reduced to norms or pre-established formats.
Each issue builds a unique portrait of an artist through their process, their vision, and their subjectivity adapting part of the editorial language to their own voice.
The project emerges as a response to the rigidity of the artistic and educational systems, and it stands for creation as a subjective, visceral, and free act.
We aim to create a space to talk about art, about making, about process and to deconstruct language in our own way.
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2025
During my time at HEREU, I worked as a graphic designer embedded within a multidisciplinary creative team. My role extended beyond graphic execution it was about translating the brand’s values into a coherent and elevated visual language across every layer of communication.
The objective, both visually and communicatively, was to strengthen HEREU’s identity as a contemporary brand rooted in heritage. We sought to reflect its Mediterranean soul through design choices that felt deliberate, tactile, and culturally resonant. This meant crafting not just visuals, but atmospheres.
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Creative Direction
2023
(pronounced “De Barcelona”) is a project launched in 2023 created, directed, photographed, and edited by myself. It is an independent editorial platform focused on showcasing and promoting any artistic or creative talent passing through Barcelona from established underground figures to emerging voices.
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Creative Direction
2023-2025
The design of Sa Tuna pays tribute to the land that gave it life and inspires every drop of the gin: the Costa Brava.
From the boat to the crystalline waters it sails, every detail of Sa-Tuna-23, Sa-Tuna-25 and Sa-Tuna-DRY echoes the essence of a menorquina gliding across the core elements that define this Mediterranean coast.
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Nº2
2025-2026
This project begins with a performative photoshoot that captures Leiti Sene in dialogue with his environment. Before constructing the editorial object itself, we explored his presence, movement, and context as a living narrative. These images lay the conceptual groundwork for the publication we are now developing.
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Direction
2025
Alongside the publishing, we work on communicating the message and narrative of the physical issue in another audiovisual format.
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Campaign
2025
Curation and photography,
Showcasing a limited capsule of twenty custom neweraeurope caps, designed by l.anisgallery in celebration of cuulkid's anniversary.
[More..]
Pepe Rivera Gelada
A Fanzine “La bellesa de la vellesa”
(”The beauty of aging”)
2023
When you ask my grandfather how old he is, he always answers:
“I'm twenty-five,” even though he’s 94.
Some call it denial he calls it beauty.
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Creative Direction
2023
(pronounced “De Barcelona”) is a project launched in 2023 created, directed, photographed, and edited by myself. It is an independent editorial platform focused on showcasing and promoting any artistic or creative talent passing through Barcelona from established underground figures to emerging voices.
[More..]
@oscaarlupa
@duen.dept
I support cultural and independent projects through the development of identities, publications, and visual narratives with intention.
My approach blends editorial sensitivity, critical thinking, and a contemporary view on communication.
DHub
Barcelona Design Museum
D.U.E.N x Ugo Boulard Nª1
2025
(upcoming)
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Barcelona
D.U.E.N x Leïti Sene
2026
(expired)
Link & Co
D.U.E.N firs Issue
Ugo Boulard
18.6.2025
Grafic Designer
Dif.Projects
2021-2025
Art Digital SL
Grafic Designer
2022-2025
Kimon Gastronomic
Grafic Designer
Freelancer
2023-2024
Eddie Saeta
Grafic Designer
Freelancer
2023-2024
Sa-Tuna-23
Creative and Art Direction
Freelancer
2023 & 2025
Hereu
Grafic Designer
2025
D.U.E.N
Founder & Creative Director
2025-2026
Freelancer
dif. projects
2025-2026
Last Updated 12.12.25